06 September 2021

10.00 a.m. – 12.00 a.m. (CET)
– About
– Programme
– Speakers
– Moderator




Behind the scenes of the screen industry: for an innovative and resilient industry

In association with the EU's Creative Europe MEDIA programme, La Biennale di Venezia is organising another edition of the European Film Forum. This will bring together key industry leaders from all over the world. This European Film Forum will be an opportunity to look into how the audiovisual industry has adapted to the new context and how it is reinventing itself. Cinema is bouncing back and remerging from the crisis, but what are the challenges and opportunities behind this recovery?

This past year has also shown the importance of public policy, of coordination and of rapid response from public institutions – hence the EU Recovery and Resilience Facility will be in the spotlight. The facility aims to mitigate the economic and social impact of the Covid-19 pandemic, while enhancing resilience through promotion of Europe's the green and digital transitions in Europe. Measures targeting support to the cultural and creative sectors will in turn have a stronger societal impact and help transform national and local economies.

The cultural and creative industries have innovated rapidly, experimenting cross-over between different cultural sectors and adapting themselves to new formats and models. Beyond the short-term heavy disruption, how can the current trends drive future innovation?


10.00 (CET)

● Introduction

Marjorie Paillon, Host, speaker, producer, I Love Productions, France

10.05 (CET)

● Welcome speech

Roberto Cicutto, President of La Biennale di Venezia

10.20 (CET)

● Keynote

Giuseppe Abbamonte, Director Media Policy, European Commission
Nicola Borrelli, Director General, Direzione Generale Cinema e Audiovisivo – Ministry of Culture (MiC), Italy

10.50 (CET)

● Panel discussion

With the participation of:

  • Jan Runge, Independent Advisor and Project Lead, CINNOVATE, Germany
  • Stefano Massenzi, Head of Acquisitions and Business, Lucky Red, Italy
  • Marysabelle Cote, Secretary General and European Development Officer, ARTE
  • Jaume Ripoll, Co-Founder, Head of Content & Development, FILMIN, Spain

11.50 (CET)

● Closing remarks

Massimiliano Smeriglio, Member of the European Parliament Culture and Education Committee, Rapporteur for Creative Europe 2021-2027


Massimiliano Smeriglio is an Italian writer, journalist and politician.

He has served as a Member of the European Parliament since 2019, where he is active in the Culture and Education Committee as well as the Petitions Committee, and has been elected Chair of the Delegation to the EU-Mexico Joint Parliamentary Committee.

At the beginning of the current legislative term, he was appointed Rapporteur for the new Creative Europe Programme (2021-2027) and he is now Standing Rapporteur for the European Parliament.

Giuseppe Abbamonte has been the Director for Media Policy at the European Commission since 2016.

The Directorate is in charge of:

  • copyright law. It prepared and negotiated the reform of the European copyright regulatory framework;
  • broadcasting law. It updated and negotiated the audiovisual media services regulatory framework;
  • the MEDIA programme, which provides financial support to the European audiovisual industry;
  • the fight against online disinformation. It drew up and are now implementing the European strategy on countering fake news and disinformation.

Previously, Giuseppe Abbamonte was in charge of the Directorate responsible for drafting the European Data Strategy. In his former positions at the European Commission, he supervised and directed the drafting of the European Cybersecurity Strategy and a European law on network and information security.

Giuseppe Abbamonte worked for many years in the Antitrust and Consumer Protection departments of the European Commission. As a result, he has acquired extensive proven experience in handling complex merger and state aid cases and knowledge of consumer law.

Before joining the Commission he was an associate in an international law firm in Milan for four years (1989-1992), where he dealt mainly with commercial law and competition law.

He is the author of several publications, mainly in English law magazines. He teaches media law to Master's students at the Bocconi University in Milan and gives lectures and presentations on European law at several European universities.

Nicola Borrelli graduated in Business and Economics and started his career in the Public Administration in 1997. In October 2000 he became executive of the Performing Arts Department (MiBAC - Ministry of Cultural Heritage and Activities) and afterwards of both the Directorate General for Cinema and the Directorate General for Performing Arts.

From 2009 to 2019 he served as Director General for Cinema. In particular, he coordinated all the administrative, accounting and managing procedures related to the legislative reform of the Italian film industry sector and contributed to the drafting of the new law that has regulated state aid to the film and audiovisual sector since 2017.

From August 2019 to March 2020 he was Director General for contemporary creativity and urban regeneration.

Since March 2020 he has been Director General of the Direzione Generale Cinema e Audiovisivo (MiC - Ministry of Culture).

Roberto Cicutto was born in Venice (1948).

After graduating he moved to Rome where he embarked on a film career. He was appointed President of La Biennale di Venezia in 2020.

He established production company Aura Film in 1978. Under this label and ten years later (1988), he won the Venice Film Festival Golden Lion thanks to Ermanno Olmi's The Legend of the holy drinker. In 1984 he established Mikado Film, a company with which he distributed and produced films from the most representative and talented Italian and international directors.

In 1993, with Angelo Barbagallo, Nanni Moretti and Luigi Musini, Roberto Cicutto established distribution company Sacher Distribuzione; with Ermanno Olmi, he became a partner in production company Cinemaundici. In 1994, on the occasion of the centenary of the birth of cinema, he was awarded the order of Commander by the President of the Italian Republic, together with other cinema personalities.

In 2009, Roberto Cicutto became the Director of the International Film Market. For several years he was a member of the board of ACE (Atelier du Cinéma Européen), the EFA (European Film Academy), and the Centro Sperimentale di Cinematografia.

From 2009 to 2020 Roberto Cicutto was President and CEO of Istituto Luce-Cinecittà.

Marysabelle Cote has been Secretary General and European Development Officer of the European culture channel ARTE since 2017. Prior to that she headed the Bureau and Coordination Department at ARTE GEIE in Strasbourg. She has managed a number of European projects over the past few years, including the development of ARTE’s digital services in English, Italian, Polish and Spanish. In June 2021, she was appointed administrative director and a member of the management board of ARTE from 2022 onwards.

Marysabelle Cote studied Political Science and History in France, Ireland and Belgium

After taking a degree in Economics and Business Administration at the University of Rome La Sapienza and specialising in Audiovisual Management, Stefano Massenzi worked for two years for Medusa’s acquisitions department and since 2000 he has worked for Lucky Red, one of the leading independent distributors and producers in Italy, where he is Head of Acquisitions and Business, taking care of selection and acquisition of foreign films, fund raising, film financing and all the legal aspects connected with production and distribution.

He has been involved, among many others, in the acquisition of films such as Cold War, Moonlight. Slumdog Millionaire, Sorry we Missed You, Jackie, Borg McEnroe, A Rainy Day in New York, I Tonya, Carol, Philomena, La Vie d’Adèle, Inside Llewin Davis, Nebraska, Magic Mike, The Place Beyond the Pines, Hachiko a dog’s story, The Wrestler, The March of the Penguins, The Magdalene Sisters, Bend it Like Beckham, Confidences Trop Intimes; and in the financing and coproduction of over 60 projects for cinema and television, among others: This must be the place and Il Divo by Paolo Sorrentino, Le Petit Prince by Mark Osborne, Freaks Out by Gabriele Mainetti. Christian and Il Processo by Stefano Lodovichi, Sulla mia pelle by Alessio Cremonini, La Befana vien di notte by Michele Soavi, Il Nome del Figlio and Gli Sdraiati by Francesca Archibugi, Io e Lei by Maria Sole Tognazzi, Todos lo Saben by Asghar Farhadi, Grace of Monaco by Olivier Dahan, The White Ribbon and Funny Games by Michael Haneke, Mar Adentro by Alejandro Amenabar, Mon Meilleur Ami by Patrice Leconte, The Boss of it All by Lars von Trier, Los Lunes al Sol by Fernando León de Aranoa, Azur et Asmar by Michel Ocelot, Le Peuple Migrateur by Jacques Perrin, La Prima Linea by Renato de Maria, Le Silence de Lorna and Le Gamin au Vélo by Jean-Pierre and Luc Dardenne.

He is co-president of Europa Distribution, the European Network grouping over 100 leading independent film distributors from 29 countries and a regular lecturer for MEDIA Programme supported training courses and universities in Italy and abroad.

Jaume Ripoll, a filmmaking graduate of ESCAC (University of Barcelona), is Co-founder, Editor-in-chief and Development Manager of Filmin and the Atlántida Film Fest Director. In 2005 he became part of Cameo, the independent cinema distribution company, acting as Editor-in-chief. In 2007 he became one of the founders of Filmin, the number one independent VOD platform in Spain and Portugal. In 2010, Jaume Ripoll created Atlàntida Film Fest, the first film festival to offer its entire programme online. Its 11th edition exceeded the 700 000 viewers in Mallorca and Filmin (online).

Jaume Ripoll has participated as a jury member at the Berlin, In-Edit, Cinergia and or Sitges film festivals, among others. Likewise, he has given lectures and workshops in Cannes, Locarno, Rotterdam, San Sebastián, at EuropaCinema Prague, Unifrance Paris, and the DocsLisboa, Docs Barcelona, FicValdivia festivals, as well as in at the Seville European Film Festival, CinemaJove, the Oursense Independent Cinema Festival, and many more.

Since 2015 he has also co-produced films such as Belly of the Sea (Best Picture Winner at the Málaga Film Festival, Always on Thursday (Best Picture Winner at the In-Edit Film Festival), Barcelona, winter night (7 Gaudí nominations), Jean François and the sense of life and Samantha Hudson (Audience Award Winner at LesGaiCinemad).

Jan Runge is an independent consultant working with creative companies and government bodies that support culture, creativity, technology and innovation. He also heads up the European branch of the International Cinema Technology Association (ICTA). In 2021, Jan – together with Cologne-based digital distribution specialists Rushlake Media and a consortium of leading arthouse cinema operators from Sweden, Ireland and Slovenia – launched the CINNOVATE project, which is supported by the EU. CINNOVATE enables local cinemas to re-engage with their audiences via an innovative digital content and engagement platform.

Before establishing his own consultancy, Jan Runge was CEO of Europe’s cinema trade body, the International Union of Cinemas (UNIC), where he represented cinema operators and national federations from 37 countries. His previous experience includes several years in strategy consulting, telecoms and public policy.

Prior to becoming a Member of the European Parliament, Massimiliano Smeriglio, was a Professor at the School of Education Sciences at Roma Tre University. He is the author of several essays and four novels.


Marjorie Paillon is a presenter, producer, and speaker. She covers digital transformation through 360 degrees for French and international media outlets (#TECH24 on France 24, Technikart, Soft Power on France Culture, L’Envers de L’Eco on Yahoo!…)

She reviews the biggest trends in the industry, dives into its political and societal changes, sits with the global and local innovators who make an actual difference, on set and stage (MIPCOM, Midem, European Film Forum, Marché du Film & Cannes Film Festival, TEDx Education & TEDX Women, etc.)

Marjorie is passionate about diversity and inclusion and does her best to put it into practice in tech and in the media. She also covers geopolitics and American politics, which sometimes blend with tech and innovation.